This is the Full Marks Entrepreneurship book for Class 11 by Lalit Guiwane and Padma Nair, published by Full Marks Publications. It is an English medium (Roman script) book — the complete text, case studies, numericals and practice papers are in English, and there is no Hindi content in it. It is prepared for the CBSE Class 11 entrepreneurship examination, following the latest CBSE syllabus.
Entrepreneurship is an elective that a good many students take without a clear idea of how it is examined, and the answer is that it is examined in two quite different registers. Part of the paper is conceptual — the meaning and functions of entrepreneurship, the entrepreneurial process, idea generation and opportunity assessment, the elements of a business plan, marketing and enterprise growth. The other part is business arithmetic: unit cost, unit price, break-even analysis, cash flow projection, and inventory control. Students who prepare only the theory lose the numerical marks entirely.
This book covers both. The theory chapters are set out in point form with the definitions and functions the board expects reproduced, and the arithmetic sections carry worked problems with the steps shown, followed by practice questions. There are chapter-end exercises, additional questions and model test papers for timed work.
The subject also carries a project component, and the book includes guidance on it — the structure a project report is expected to follow and what an examiner looks for.
This is a reference and practice book to be used alongside the prescribed CBSE entrepreneurship textbook, which remains the source the board sets its questions on.
Key Features:
English medium book — complete content written in English (Roman script), no Hindi content
Published by Full Marks Publications
Entrepreneurship for Class 11 (Class XI) by Lalit Guiwane and Padma Nair
As per the latest CBSE syllabus
Covers Entrepreneurship — concept, functions and need
Covers An Entrepreneur — types, competencies and the entrepreneurial process
Covers Entrepreneurial Journey and Entrepreneurship as Innovation and Problem Solving
Covers Entrepreneurial Opportunity — idea generation, sensing and assessment
Covers Entrepreneurial Planning — business plan and its elements
Covers Enterprise Marketing and Enterprise Growth Strategies
Covers Business Arithmetic — unit cost, unit price, break-even analysis, cash flow, inventory control
Numericals worked with steps shown
Theory in point form with definitions as the board expects them
Chapter-end exercises, additional practice questions and model test papers
Project work guidance with report structure
For the CBSE Class 11 entrepreneurship examination
Best used alongside the prescribed CBSE entrepreneurship textbook
यह पुस्तक फुल मार्क्स पब्लिकेशन्स द्वारा प्रकाशित Entrepreneurship — कक्षा 11 हेतु सहायक पुस्तक है, लेखक ललित गुइवाने एवं पद्मा नायर। ध्यान दें: यह पुस्तक पूर्णतः अंग्रेज़ी भाषा एवं रोमन लिपि में है — इसमें हिन्दी भाषा का प्रयोग नहीं है। यह नवीनतम CBSE पाठ्यक्रम के अनुसार तैयार की गई है। इसमें उद्यमिता की अवधारणा एवं कार्य, उद्यमी के प्रकार एवं दक्षताएँ, उद्यमशीलता यात्रा, नवाचार एवं समस्या-समाधान, उद्यमशील अवसर (विचार-सृजन एवं अवसर-मूल्यांकन), उद्यमशील नियोजन (व्यावसायिक योजना), उद्यम विपणन, उद्यम वृद्धि रणनीतियाँ तथा व्यावसायिक अंकगणित (इकाई लागत, इकाई मूल्य, सम-विच्छेद विश्लेषण, रोकड़ प्रवाह एवं स्कंध नियंत्रण) सम्मिलित हैं। इस विषय का प्रश्न-पत्र दो भागों में जाँचा जाता है — सैद्धांतिक तथा संख्यात्मक — और जो विद्यार्थी केवल सिद्धांत पढ़ते हैं, वे अंकगणित के अंक पूरी तरह खो देते हैं। इस पुस्तक में संख्यात्मक प्रश्न चरणबद्ध हल सहित दिए गए हैं, साथ ही अभ्यास प्रश्न, मॉडल पेपर तथा प्रोजेक्ट कार्य संबंधी मार्गदर्शन भी सम्मिलित है।
